The Art of Business Cards?

Pastel On Business Card Stock

If you have a business you are handed a business card on a regular basis. In turn you do the same. Where does your card end up? Is it saved? It is it lost in the laundry? Does it end up in the trash? Who knows?

Business cards communicate a lot more than your contact information. The feel and visual aspect of the card indicates something about who you are and what matters to you. 
I save business cards in a handy antique wooden box. Some are quite interesting. Others no so much. 

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I started playing around with creating art on blank business cards a few years ago. My cards were done in pastel. I liked the challenge of creating something on such a small space. It was really just an artistic experiment.  

I then decided to do a test with the cards. I wrote the contact info and title of the work on the back side. As an experiment I started giving a few out to see the reaction. People were surprised and sometimes delighted when they realized they were original handmade works.  I have no idea if they were kept or tossed but it was a fun experiment.

Examples

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Individual Photography Cards - Printed

Recently I started using my travel and art related photos on square business cards that were printed. Each card has a different image and the receiver of the card gets to choose which one they like. The same contact info is on the flip side of all of them. Needless to say this is a much easier process than the one above. For the most part this has been a resounding success. Giving people a choice appears to offer a sense of individual preference that people appreciate. 

Examples

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